Meet The Author

Lane Houk

Author | CEO Signal Genesys & Quantum Agency | Brand & Digital Marketing Consultant | Public Speaker | Recognized SEO Expert --- Lane Houk is a US Army veteran, trained as a combat medic and practical nurse. Today, he is a recognized expert in the marketing agency industry. Lane has specific authority and expertise in SEO for multi-location enterprises in the Google Ecosystem and is a Level 7 Local Guide. He is a frequent speaker at agency events on topics like Search Engine Optimization, Local/Maps Optimization for Businesses, and how to scale a digital marketing agency. As the Managing Partner of Quantum Agency, a white-label marketing agency, he leads a cross-functional marketing team that delivers quality white-label marketing solutions for other digital agencies. Lane is also the co-founder of a proprietary web presence platform called Signal Genesys, a white-label Digital PR and SEO platform for agencies.

Blog Post

Entity-Centric Vs. Keyword-Centric: Which SEO Approach Will Dominate in 2025?

As SEO strategies continue to evolve rapidly, agencies are asking an important question: will entity-focused or keyword-focused methods lead the way in 2025? This question ...
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Mastering SEO Audits: A Step-by-Step Guide to Boost Rankings and Drive Results | The Marketing Center of Excellence

Unlock the Power of SEO Audits: A Proven Strategy for Higher Rankings and Traffic Performing a thorough SEO audit is critical for diagnosing and improving ...
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Mastering Entity-Centric SEO™: The Future of Search Optimization

Entity-Centric SEO™ – Optimizing Beyond Keywords for Superior Search Visibility In the ever-evolving landscape of digital marketing, staying ahead requires more than just traditional keyword ...
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Mastering Entity-Centric SEO™: The Future of Search Optimization

Entity-Centric SEO™ – Optimizing Beyond Keywords for Superior Search Visibility In the ever-evolving landscape of digital marketing, staying ahead requires more than just traditional keyword ...
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White Label Marketing for Agencies: Top Strategies for Profit Maximization in White Label Reselling

As agencies venture into the domain of white label marketing, the quest to maximize profits takes center stage. Quantum Agency presents the most effective strategies ...
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outsourcing best white label seo

Outsourcing SEO Made Easy with the Best White Label SEO Services | Signal Genesys

Do you feel overwhelmed with all the complexities and constantly changing landscape of SEO? Are you looking for a way to streamline your search engine ...
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best seo automation software

Unlock Your SEO Potential with SEO Automation Software – Boost Your Online Visibility and Rankings | Signal Genesys

The web is awash with SEO advice, but it’s often up to the marketer to figure out how to best optimize their website and content. ...
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seo software tools

The Best SEO Software Tools to Help You Rank Higher in Search Engines | Signal Genesys

Search engine optimization (SEO) is an invaluable tool for any website. Combining great content, an optimized website structure and the best SEO software tools to ...
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white label seo software

White Label SEO Software: Automate Your SEO with Ease | Signal Genesys

Is your website’s search engine optimization (SEO) campaign feeling a bit stale? Has it become difficult to manage day-to-day SEO tasks without taking up too ...
Read More →
white label software solutions

Unlock Your Business Potential with White Label Software Solutions | Signal Genesys

Have you grown tired of feeling as if your business is stuck in a rut? Like you’re constantly struggling just to keep your head above ...
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The Power of White Label Press Releases | Signal Genesys

The Power of White Label Press Releases | Signal Genesys

In today’s competitive business landscape, white label press releases have emerged as a powerful tool for enhancing brand visibility, building credibility and trust, and increasing ...
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Advantages of Digital Press Releases Over Traditional Press Releases | Signal Genesys

Advantages of Digital Press Releases Over Traditional Press Releases | Signal Genesys

The advantages of digital press releases over traditional press releases have become increasingly apparent today. This article by Signal Genesys, a leading white label SEO ...
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white label SEO software

Why White Label SEO Software Is More Suitable Than In-house Software for Agencies | Signal Genesys

In digital marketing, agencies constantly seek ways to optimize operations and provide exceptional client results. One solution that has gained significant popularity is white-label SEO ...
Read More →
Powering Consistent Branding With White Label SEO Software | Signal Genesys

Powering Consistent Branding With White Label SEO Software | Signal Genesys

At Signal Genesys, we’re transforming the way businesses engage with their audience through white label digital solutions, with a focus on our leading white label ...
Read More →
white label seo software

Maximize White Label Success With Google My Business Optimization | Signal Genesys

When it comes to maximizing white label success with Google My Business optimization, Signal Genesys excels with practical strategies that deliver measurable results. Our expertise ...
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Enterprise Media Rooms | Signal Genesys

Enterprise Media Rooms | Signal Genesys

Welcome to WordPress. This is your first post. Edit or delete it, then start writing! Source link
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In-Line Images and Videos | Signal Genesys

In-Line Images and Videos | Signal Genesys

Add images and embedded videos to your press releases at no extra cost. Just copy/paste your embed code directly into your press release. Source link
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AI-Generated Press Releases | Signal Genesys

AI-Generated Press Releases | Signal Genesys

Write unique press releases on each syndication partner, you’ll see maximum SEO results from your press release outreach. Source link
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Syndication via Quantum News Network | Signal Genesys

Syndication via Quantum News Network | Signal Genesys

Reach millions of readers across our network of authoritative news sites, plus the Voice Search ecosystem (Alexa and Google). Get 100X the views and traffic. ...
Read More →
Enterprise Media Rooms | Signal Genesys

Enterprise Media Rooms | Signal Genesys

Welcome to WordPress. This is your first post. Edit or delete it, then start writing! Source link
Read More →
In-Line Images and Videos | Signal Genesys

In-Line Images and Videos | Signal Genesys

Add images and embedded videos to your press releases at no extra cost. Just copy/paste your embed code directly into your press release. Source link
Read More →
AI-Generated Press Releases | Signal Genesys

AI-Generated Press Releases | Signal Genesys

Write unique press releases on each syndication partner, you’ll see maximum SEO results from your press release outreach. Source link
Read More →
Syndication via Quantum News Network | Signal Genesys

Syndication via Quantum News Network | Signal Genesys

Reach millions of readers across our network of authoritative news sites, plus the Voice Search ecosystem (Alexa and Google). Get 100X the views and traffic. ...
Read More →
white label seo software

Maximize White Label Success With Google My Business Optimization | Signal Genesys

When it comes to maximizing white label success with Google My Business optimization, Signal Genesys excels with practical strategies that deliver measurable results. Our expertise ...
Read More →

Navigating Intellectual Property in White Label Website Design

As white label website designers, Quantum Agency has encountered the complexities of intellectual property rights in our projects. From handling copyright issues to respecting trademarks, ...
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White Label SEO Provider Discusses How to Improve An Agency’s Scalability

Quantum Agency has found that a strategic approach is key when it comes to enhancing an agency’s scalability. By exploring white label SEO services, agencies ...
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Powering Consistent Branding With White Label SEO Software | Signal Genesys

Powering Consistent Branding With White Label SEO Software | Signal Genesys

At Signal Genesys, we’re transforming the way businesses engage with their audience through white label digital solutions, with a focus on our leading white label ...
Read More →

Optimizing the Effectiveness of White Label SEO for Your Agency

Today, where digital solutions are vital for businesses to stay viable in the competitive landscape, agencies must offer comprehensive SEO services to their clients. However, ...
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white label SEO software

Why White Label SEO Software Is More Suitable Than In-house Software for Agencies | Signal Genesys

In digital marketing, agencies constantly seek ways to optimize operations and provide exceptional client results. One solution that has gained significant popularity is white-label SEO ...
Read More →

The Ultimate Guide to SEO in 2024: Mastering the Periodic Table of SEO Elements | The Marketing Center of Excellence

Mastering the SEO Ranking Factors for Success In digital marketing, SEO is a pivotal strategy for enhancing website visibility and driving organic traffic which typically ...
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agency marketing services

The Top 3 Must-Have Marketing Agency Services

Marketing Agency Services Navigating the digital landscape can feel like an overwhelming task, especially when the goal is to make your brand stand out and ...
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White Label PPC Services for Enhanced Client Marketing Strategies

In digital marketing, white label PPC services have emerged as a valuable tool for agencies looking to enhance their client marketing strategies. By outsourcing the ...
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How to Dominate Local Search With White Label Local SEO

Dominating local search is essential for businesses looking to stay ahead in today’s competitive digital landscape. This article by Quantum Agency, a leading white label ...
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Advantages of Digital Press Releases Over Traditional Press Releases | Signal Genesys

Advantages of Digital Press Releases Over Traditional Press Releases | Signal Genesys

The advantages of digital press releases over traditional press releases have become increasingly apparent today. This article by Signal Genesys, a leading white label SEO ...
Read More →

How to Dominate Local Search With White Label Local SEO

Dominating local search is essential for businesses looking to stay ahead in today’s competitive digital landscape. This article by Quantum Agency, a leading white label ...
Read More →
The Power of White Label Press Releases | Signal Genesys

The Power of White Label Press Releases | Signal Genesys

In today’s competitive business landscape, white label press releases have emerged as a powerful tool for enhancing brand visibility, building credibility and trust, and increasing ...
Read More →

How White Label SEO Companies Can Help To Improve SEO Content

This article by Quantum Agency, an expert provider of white label SEO services for agencies, aims to explore the role of white label SEO companies ...
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Stay Ahead: Unraveling the New GBP Appeal Process for Agencies | The Marketing Center of Excellence

Author: Lane Houk Understanding Google’s New GBP Listing Suspension and Re-verification Process for Local SEO In the dynamic world of digital marketing, Google’s updates to ...
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Why Marketing Agencies Are Increasingly Choosing White Label SEO Services

Riding the wave of digitalization, marketing agencies are increasingly embracing white label SEO – the unseen power player behind a significant number of top-ranking websites ...
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Mastering the Digital Labyrinth: How to Navigate Google’s Core Updates and Leverage the Power of E-E-A-T in Your Agency’s SEO Strategy | The Marketing Center of Excellence

Understanding Google Core Updates… What are they anyways? In today’s digital landscape, which sometimes feels a lot more like a labyrinth, understanding Google’s frequent algorithm ...
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The Ultimate Best Practices Guide to Achieving Success by Deploying a Strategic Process to Approaching Failures | The Marketing Center of Excellence

By Lane Houk In the dynamic business world, leadership is often challenged to navigate through failures. Renowned leadership guru John Maxwell has a profound saying: ...
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white label software solutions

Unlock Your Business Potential with White Label Software Solutions | Signal Genesys

Have you grown tired of feeling as if your business is stuck in a rut? Like you’re constantly struggling just to keep your head above ...
Read More →
white label seo software

White Label SEO Software: Automate Your SEO with Ease | Signal Genesys

Is your website’s search engine optimization (SEO) campaign feeling a bit stale? Has it become difficult to manage day-to-day SEO tasks without taking up too ...
Read More →
Access GPT-4 for free: Forefront chat, developed by US-based AI start-up, offers instant response

Access GPT-4 for free: Forefront chat, developed by US-based AI start-up, offers instant response

New York-based start-up Forefront has launched its web tool, Forefront chat. The AI tool lets you use GPT-4 for free. Artificial intelligence is making some ...
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Agents will have to use insurers’ approved marketing content on their social media handles

Agents will have to use insurers’ approved marketing content on their social media handles

Many insurance companies have asked their agents not to use content on their social media handles, which are not provided by them. Agents will now ...
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Zib Digital Reveals the Latest Trends in Paid and Earned Media

Zib Digital Reveals the Latest Trends in Paid and Earned Media

Employing a strategy that utilises both paid and earned media can provide businesses with the opportunity to take advantage of distinct targeting capabilities and effectively ...
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outsourcing best white label seo

Outsourcing SEO Made Easy with the Best White Label SEO Services | Signal Genesys

Do you feel overwhelmed with all the complexities and constantly changing landscape of SEO? Are you looking for a way to streamline your search engine ...
Read More →
seo software tools

The Best SEO Software Tools to Help You Rank Higher in Search Engines | Signal Genesys

Search engine optimization (SEO) is an invaluable tool for any website. Combining great content, an optimized website structure and the best SEO software tools to ...
Read More →
ChatGPT poses an existential threat, and the window for gaining control over it is small

ChatGPT poses an existential threat, and the window for gaining control over it is small

How can an AI with no concept of right or wrong be allowed to make moral decisions without explicit guidance? ChatGPT has pushed artificial intelligence ...
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Latest Strategies To Boost Your Content Marketing Strategy

Latest Strategies To Boost Your Content Marketing Strategy

Content marketing is one of the most effective ways to build your audience online, increasing the reach of your brand and developing greater brand recognition ...
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LANE'S PODCAST

The Marketing Center of Excellence Masterclass - Creating Killer Content that your Audience and Googlebot will EAT Up

Centers of Excellence Discussion Panel | Stewart Schaffer & Lisa Goolsby | CSuite Solutions

ADA Website Compliance with Glen Ingram and Joshua Fletcher from WebA11y

Josh Nelson's Success Journey & His Mission to Help 100 Agencies Reach 7 Figures

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