Meet The Author
Lane Houk
Author | CEO Signal Genesys & Quantum Agency | Brand & Digital Marketing Consultant | Public Speaker | Recognized SEO Expert ---
Lane Houk is a US Army veteran, trained as a combat medic and practical nurse. Today, he is a recognized expert in the marketing agency industry. Lane has specific authority and expertise in SEO for multi-location enterprises in the Google Ecosystem and is a Level 7 Local Guide. He is a frequent speaker at agency events on topics like Search Engine Optimization, Local/Maps Optimization for Businesses, and how to scale a digital marketing agency.
As the Managing Partner of Quantum Agency, a white-label marketing agency, he leads a cross-functional marketing team that delivers quality white-label marketing solutions for other digital agencies. Lane is also the co-founder of a proprietary web presence platform called Signal Genesys, a white-label Digital PR and SEO platform for agencies.
Blog Post
Why White Label SEO Software Is More Suitable Than In-house Software for Agencies | Signal Genesys
In digital marketing, agencies constantly seek ways to optimize operations and provide exceptional client results. One solution that has gained significant popularity is white-label SEO ...
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The Ultimate Guide to SEO in 2024: Mastering the Periodic Table of SEO Elements | The Marketing Center of Excellence
Mastering the SEO Ranking Factors for Success In digital marketing, SEO is a pivotal strategy for enhancing website visibility and driving organic traffic which typically ...
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The Top 3 Must-Have Marketing Agency Services
Marketing Agency Services Navigating the digital landscape can feel like an overwhelming task, especially when the goal is to make your brand stand out and ...
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White Label PPC Services for Enhanced Client Marketing Strategies
In digital marketing, white label PPC services have emerged as a valuable tool for agencies looking to enhance their client marketing strategies. By outsourcing the ...
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How to Dominate Local Search With White Label Local SEO
Dominating local search is essential for businesses looking to stay ahead in today’s competitive digital landscape. This article by Quantum Agency, a leading white label ...
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Advantages of Digital Press Releases Over Traditional Press Releases | Signal Genesys
The advantages of digital press releases over traditional press releases have become increasingly apparent today. This article by Signal Genesys, a leading white label SEO ...
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How to Dominate Local Search With White Label Local SEO
Dominating local search is essential for businesses looking to stay ahead in today’s competitive digital landscape. This article by Quantum Agency, a leading white label ...
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The Power of White Label Press Releases | Signal Genesys
In today’s competitive business landscape, white label press releases have emerged as a powerful tool for enhancing brand visibility, building credibility and trust, and increasing ...
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How White Label SEO Companies Can Help To Improve SEO Content
This article by Quantum Agency, an expert provider of white label SEO services for agencies, aims to explore the role of white label SEO companies ...
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Stay Ahead: Unraveling the New GBP Appeal Process for Agencies | The Marketing Center of Excellence
Author: Lane Houk Understanding Google’s New GBP Listing Suspension and Re-verification Process for Local SEO In the dynamic world of digital marketing, Google’s updates to ...
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Why Marketing Agencies Are Increasingly Choosing White Label SEO Services
Riding the wave of digitalization, marketing agencies are increasingly embracing white label SEO – the unseen power player behind a significant number of top-ranking websites ...
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Mastering the Digital Labyrinth: How to Navigate Google’s Core Updates and Leverage the Power of E-E-A-T in Your Agency’s SEO Strategy | The Marketing Center of Excellence
Understanding Google Core Updates… What are they anyways? In today’s digital landscape, which sometimes feels a lot more like a labyrinth, understanding Google’s frequent algorithm ...
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The Ultimate Best Practices Guide to Achieving Success by Deploying a Strategic Process to Approaching Failures | The Marketing Center of Excellence
By Lane Houk In the dynamic business world, leadership is often challenged to navigate through failures. Renowned leadership guru John Maxwell has a profound saying: ...
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Unlock Your Business Potential with White Label Software Solutions | Signal Genesys
Have you grown tired of feeling as if your business is stuck in a rut? Like you’re constantly struggling just to keep your head above ...
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White Label SEO Software: Automate Your SEO with Ease | Signal Genesys
Is your website’s search engine optimization (SEO) campaign feeling a bit stale? Has it become difficult to manage day-to-day SEO tasks without taking up too ...
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Access GPT-4 for free: Forefront chat, developed by US-based AI start-up, offers instant response
New York-based start-up Forefront has launched its web tool, Forefront chat. The AI tool lets you use GPT-4 for free. Artificial intelligence is making some ...
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Agents will have to use insurers’ approved marketing content on their social media handles
Many insurance companies have asked their agents not to use content on their social media handles, which are not provided by them. Agents will now ...
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Zib Digital Reveals the Latest Trends in Paid and Earned Media
Employing a strategy that utilises both paid and earned media can provide businesses with the opportunity to take advantage of distinct targeting capabilities and effectively ...
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Outsourcing SEO Made Easy with the Best White Label SEO Services | Signal Genesys
Do you feel overwhelmed with all the complexities and constantly changing landscape of SEO? Are you looking for a way to streamline your search engine ...
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The Best SEO Software Tools to Help You Rank Higher in Search Engines | Signal Genesys
Search engine optimization (SEO) is an invaluable tool for any website. Combining great content, an optimized website structure and the best SEO software tools to ...
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ChatGPT poses an existential threat, and the window for gaining control over it is small
How can an AI with no concept of right or wrong be allowed to make moral decisions without explicit guidance? ChatGPT has pushed artificial intelligence ...
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Latest Strategies To Boost Your Content Marketing Strategy
Content marketing is one of the most effective ways to build your audience online, increasing the reach of your brand and developing greater brand recognition ...
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Gemini Expands Its Colorado Digital Marketing Presence
Advanced Marketing Solutions of Edina, Minnesota announces that they’ve expanded westward into Denver, Colorado. This expansion elevates Gemini’s ability to exceed the digital marketing needs of their current ...
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Google Introduces New Crawler To Optimize Googlebot’s Performance
Google introduces GoogleOther, a new web crawler, to optimize operations, streamline R&D tasks, and reduce strain on Googlebot. Google introduces GoogleOther, a new web crawler, ...
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Unlock Your SEO Potential with SEO Automation Software | Signal Genesys
The web is awash with SEO advice, but it’s often up to the marketer to figure out how to best optimize their website and content. ...
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Maximize Your SEO Potential with the Power of SEO Automation Software | Signal Genesys
The web is awash with SEO advice, but it’s often up to the marketer to figure out how to best optimize their website and content. ...
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Outsourcing SEO Made Easy with the Best White Label SEO Services | Signal Genesys
Do you feel overwhelmed with all the complexities and constantly changing landscape of SEO? Are you looking for a way to streamline your search engine ...
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Top 10 Best White Label SEO Companies for 2023 | Signal Genesys
Are you looking to add SEO to your portfolio of services for 2023? Don’t want to build an in-house team or add headcount? If you ...
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Outsourcing SEO Made Easy with the Best White Label SEO Services | Signal Genesys
Do you feel overwhelmed with all the complexities and constantly changing landscape of SEO? Are you looking for a way to streamline your search engine ...
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Google’s Gary Illyes On Sudden Keyword Ranking Drops
Learn why websites vanish from Google’s search results, learn investigative steps, and explore the causes of keyword ranking drops. Highlights It’s rare for a website ...
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Here are five Content Marketing Ideas for May 2023
In May 2023, content marketers can use Mother’s Day, recommendations, fitness, King Charles, and money-saving ideas to reach prospects. Content marketing is the act of ...
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How Playrcart helped Vodafone achieve above average click-through-rates
Vodafone Group is a British multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates services in Asia, ...
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General Mills ramps up misinformation fight as generative AI concerns rise
General Mills is broadening its efforts to detect misinformation online amid heightened concerns around the impact of generative artificial intelligence (AI), according to news shared ...
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These are the tech jobs most threatened by ChatGPT and A.I.
This year, the tech industry already has cut 5% more jobs than it did in all of 2022, according to Challenger, Gray & Christmas, and ...
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Wordsmithing copy and content pharmaceutical marketing
In creating the visual aid, brand managers were consistently encouraged to “keep it sharp.” However, the ever-present comments from brand managers such as “this point ...
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HigherVisibility Named Best Full-Service SEO and SEM Agency by Forbes Advisor
HigherVisibility, a leading digital marketing agency, is thrilled to announce that it has been recognized as the Best Full-Service SEO and SEM Agency by Forbes ...
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Chuck E. Cheese Taps Former D&B Marketing Veteran as CMO Amid ‘Aggressive Brand Transformation’
Irving-based CEC Entertainment, a national leader in family entertainment and dining, has announced that Sean Gleason has been appointed as the new Chief Marketing Officer ...
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Elon Musk launches new artificial intelligence company, X.AI
The Nevada filing was made March 9 Twitter CEO Elon Musk has started a new artificial intelligence company, X.AI, according to a filing in Nevada. According to ...
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How to Help Your Business Win with Content Marketing
Whether it’s behind-the-scenes videos of your showroom, candid interviews with your retail staff, or product merchandising guides, gift and home businesses create a ton of ...
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Google Reduces What Triggers Video Thumbnails In The SERPs
Google added documentation to their Search Central pages offering guidance on a change in how videos are displayed in search results. The change reduces videos ...
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Is Tiktok The Future Of Real Estate Advertising? Pros And Cons For Agents Explained
TikTok is a social media platform that has grown rapidly in recent years, with over 1 billion active users as of 2021. This platform has ...
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Revolutionizing Your SEO Game: How Digital PR Software Can Streamline Your Efforts and Boost Your Results | Signal Genesys
Do you ever feel held back by traditional PR methods when trying to make your mark in the digital world? PR Software offers the perfect ...
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Unleashing the Power of Digital PR: Boosting Brand, SEO, and Web Presence with Effective Strategies and Tactics | Signal Genesys
Do you know what Digital PR is? If not, you’re in the right place! Digital PR is gaining traction and becoming a key part of ...
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Dominate the SERPs with the Best AI SEO Software Tools Available | Signal Genesys
Search engine optimization (SEO) is a critical part of any webmaster’s job, but the tools used to make the most of it can be a ...
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The Best SEO Software: Find the Right Tool for Your Business | Signal Genesys
It’s no secret that SEO (search engine optimization) has become an essential element to any successful online business strategy. After all, how else are your ...
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The Best SEO Software: Find the Right Tool for Your Business | Signal Genesys
It’s no secret that SEO (search engine optimization) has become an essential element to any successful online business strategy. After all, how else are your ...
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The Best Local SEO Software to Boost Your Rankings | Signal Genesys
If you’re looking to give your business a boost in organic search rankings, local SEO software certainly comes in handy. Local SEO is an important ...
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Elevate Your SEO Strategy with Expertise: Unleashing the Potential of White Label SEO Company Services
It’s no secret that digital capability and visibility are integral parts of modern businesses’ success. In this day and age, it’s more important than ever ...
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Strategic SEO Advantage: Unleashing the Potential of Whitelabel SEO Solutions for Unmatched Online Success
Are you looking to maximize your SEO potential? If so, whitelabel SEO services could be the answer you’ve been searching for. Whitelabel SEO services provide ...
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Dominate the SERPs with the Best AI SEO Software Tools Available | Signal Genesys
Search engine optimization (SEO) is a critical part of any webmaster’s job, but the tools used to make the most of it can be a ...
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