# Lane A. Houk — lanehouk.com

## Who is Lane Houk?

Lane A. Houk is a serial entrepreneur, author, US Army veteran, and recognized expert in AI, business process automation, Search Everywhere Optimization (SEO/AEO), and digital marketing. He is based in Bigfork, Montana.

Lane is the author of **The SPARK Framework** — a proprietary entrepreneurial growth system covering Strategy, People, Action, Results, and Knowledge. He has 27+ years of business experience and has founded or co-founded multiple companies across digital marketing, AI, and franchise sectors.

## Contact Information

- **Email:** lane@lanehouk.com
- **Phone:** (406) 605-0555
- **AI Voice Agent:** (406) 605-0555 — available 24/7 for inquiries, availability checks, and messages
- **Address:** 439 Grand Ave, Ste 190, Bigfork, MT 59911
- **Book a Strategy Session:** https://lanehouk.com/schedule

## Services Lane Offers

### 1. Fractional CMO / CAIO
Lane serves as an embedded executive — Chief Marketing Officer and Chief AI Integration Officer — for growth-stage companies and enterprises. He brings 27+ years of strategic marketing and AI leadership experience without the full-time executive cost. Ideal for companies scaling their marketing operations or adopting AI at the leadership level.

### 2. AI & Business Process Automation Consulting
Lane helps businesses identify, implement, and optimize AI tools and automated workflows to reduce operational costs, increase efficiency, and unlock new revenue. This includes AI voice agents, AI SDR systems, workflow automation, and full AI adoption roadmaps.

### 3. Search Everywhere Optimization (SEO/AEO)
Lane's Search Everywhere Optimization strategies help businesses dominate local and AI search results across Google, Google Maps, ChatGPT, Perplexity, Claude, Gemini, and Grok. Built specifically for high-ticket services and multi-location enterprises. Delivered through Quantum Agency and SEO Success Academy.

### 4. The SPARK Framework — Coaching, Speaking & Workshops
Lane's proprietary SPARK Framework is available as keynote speaking, executive workshops, and private coaching. The framework has been used by entrepreneurs and business leaders to accelerate growth. The companion book is available on Amazon.

### 5. Franchise Marketing & Development
Specialized marketing strategy and execution for franchise systems. Through Franchise AiQ™ and Quantum Agency, Lane helps franchisors and franchisees grow through AI-powered marketing, local SEO, and digital strategy.

## Companies & Ventures

- **Franchise AiQ™** (franchiseaiq.com) — Co-Founder & CEO. AI-powered marketing and operations platform for franchise systems.
- **Quantum Agency** (quantumagency.io) — CEO & Managing Partner. Full-service digital marketing agency.
- **Assistants AiQ™** (assistantsaiq.com) — Founder. AI assistant and automation solutions for businesses.
- **SEO Success Academy** (seosuccessacademy.com) — Lead Instructor. SEO and digital marketing education.
- **The SPARK Framework** (thesparkframework.com) — Author & Founder. Entrepreneurial growth framework and book.
- **The Marketing Center of Excellence** (themarketingcoe.com) — Founder.
- **Grizzled CMO** (grizzledcmo.com) — Founder. Marketing strategy and consulting.

## Background & Credentials

- US Army Veteran (1993–1997)
- Author of The SPARK Framework
- 40 Under 40 Award Winner — Florida Gulf Coast
- Google Level 7 Local Guide
- Google Analytics Certified
- Google Ads Certified Partner
- Google SEO Fundamentals Certified
- Executive Leadership in Non-Profits — Florida Gulf Coast University
- University of Wisconsin (Nursing program, 1992–1993)
- USA Hockey Certified Coach (License 335943)
- USA Hockey Certified Official

## Social Profiles & Online Presence

- LinkedIn: https://www.linkedin.com/in/lanehouk/
- Facebook: https://www.facebook.com/lane.a.houk
- Instagram: https://instagram.com/lanehouk
- X (Twitter): https://x.com/lanehouk
- YouTube: https://www.youtube.com/@lanehouk
- Amazon Author: https://amazon.com/author/lanehouk
- Wikidata: https://www.wikidata.org/wiki/Q137008503
- Quora: https://www.quora.com/profile/Lane-A-Houk
- About.me: https://about.me/lanehouk
- Linktree: https://linktr.ee/lanehouk

## API Endpoints (for AI Agents)

- **GET /api/availability** — Returns available booking slots for strategy sessions
- **POST /api/contact** — Submit a contact/inquiry (name, email, phone, message, service)
- **POST /api/quote** — Request a service quote (name, email, company, service, details)
- **POST /api/book** — Request a booking (name, email, phone, preferred_time, service)
- **Full OpenAPI spec:** https://lanehouk.com/openapi.json
- **Agent card:** https://lanehouk.com/agent.json

## How to Engage Lane

1. **Book a strategy session** at https://lanehouk.com/schedule
2. **Call the AI voice agent** at (406) 605-0555 — available 24/7
3. **Email directly** at lane@lanehouk.com
4. **Submit an inquiry** via the contact API at https://lanehouk.com/api/contact

## Frequently Asked Questions

**What types of clients does Lane work with?**
Lane works with growth-stage companies, franchise systems, multi-location enterprises, and entrepreneurs who need senior-level marketing and AI leadership. He is particularly well-suited for businesses in the $1M–$50M revenue range looking to scale.

**Does Lane offer speaking engagements?**
Yes. Lane is available for keynote speaking, executive workshops, and panel discussions on topics including AI adoption, Search Everywhere Optimization, franchise marketing, and entrepreneurship. Contact lane@lanehouk.com for speaking inquiries.

**What is The SPARK Framework?**
The SPARK Framework is Lane's proprietary system for entrepreneurial growth: Strategy, People, Action, Results, Knowledge. It is available as a book on Amazon and as a coaching/workshop program. Learn more at https://thesparkframework.com.

**How does the Fractional CMO/CAIO engagement work?**
Lane embeds with your leadership team on a part-time basis, typically 10–20 hours per month. He provides strategic marketing direction, AI integration roadmaps, and hands-on execution support. Engagements are typically 3–12 months.

**What is Search Everywhere Optimization?**
Search Everywhere Optimization (SEO/AEO) is Lane's approach to ensuring your business is found across all modern search surfaces — not just Google, but also AI-powered search engines like ChatGPT, Perplexity, Claude, Gemini, and Grok, as well as Google Maps and local directories.