Category: Business Automation
Clarity, Simplicity & Automation
Does marketing feel to difficult? Implement these three things and get the results you’ve always wanted. We often find small businesses trying to market themselves very part-time, and rotating their outbound messaging too often. At Up N’ Automated we focus on three primary principals that guide us in everything we do: clarity, simplicity and [...]
Influence of Marketing
Influence your database deeply enough and they’ll grow it themselves. Ok, so we told a fib about closing the sale… We said that influencing the money was the deepest influence you could have. In reality, the deepest influence you can have over any member of your database is the influence over their database. When they [...]
Closing The Sale
If your database marketing plan is successful, you won’t just be well-known, your sales will increase. Sounds great, but how? If the goal of Drip Marketing is to deepen your marketing influence, the deepest you could go would be to influence buying behavior. Influencing a prospect’s money is the ultimate goal. Unfortunately, even the most [...]
Prospect Emerging From Contacts
You’ve warmed them up long enough. Finally, someone’s hot enough to buy. How can you be sure, and what do you do next? As we mentioned about Drip Marketing, your goal is not just to be seen, but to get a response. So, how can you do that? And, once they respond, how do you [...]
Drip Marketing
Your contact database is probably not full of hot prospects… yet. Why not warm them up? Once a stranger converts to a lead and they’re in our database, there’s a chance they’re ready to buy today. If so, great! But what if they’re not? What if it’s going to take months or years to warm [...]
Convert Leads
Need to Convert Leads from Total Strangers? The first step in marketing to a database is building that database—lead conversion. Before you can start a drip marketing campaign, and long before you’re ready to sell, you need to build a database. In the Influence of Marketing™ methodology, we call this increasing your breadth of influence. [...]
